KO

Kevin O’Connell

17+ years of B2B Marketing experience | 3x Head of Marketing

B2B SaaSMarketing Leadership
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Career Highlights

Procurify

Head of Marketing

Led GTM efforts to close Series-A investment round in 2016.

Sapling HR

Head of Marketing

Led GTM efforts to acquisition by Kallidus Ltd in 2021.

UrbanLogiq

Head of Marketing

Led GTM efforts to Series-A investment round in 2025.

Technology Stack

Salesforce
HubSpot
Marketo
SalesLoft
SalesLoft
Google Tag Manager
WebFlow
WordPress
Google Analytics
Salesforce
HubSpot
Marketo
SalesLoft
SalesLoft
Google Tag Manager
WebFlow
WordPress
Google Analytics

Certifications

Salesforce.com AdminHubSpot CRM AdminHubSpot Inbound MarketingHubSpot Email MarketingGoogle Search AdsGoogle Display AdsGoogle AnalyticsWebFlowMarketo

AI Experience

OpenAI
Gemini
Anthropic
Perplexity
Mistral
xAI
xAI
DeepSeek
DeepSeek
manus.Ai
manus.Ai
OpenAI
Gemini
Anthropic
Perplexity
Mistral
xAI
xAI
DeepSeek
DeepSeek
manus.Ai
manus.Ai

Personal Projects

Kapsule
Android and iOS app

A social app around the concept of a digital time capsule for iOS and Android.

AI Club
One prompt - multiple AI responses

Compare responses from multiple AI models with a single prompt.

The Dozen Trivia App
30,000+ active users, $0 marketing spend

A popular trivia app that grew organically without paid marketing.

Volunteer Experience

Metro Minor Ball Hockey

Coach

2023 - Present

Burnaby Baseball Association

Coach

2023 - Present